TNL eSports Brand Tracker 023: Universal Pictures and Faceit

Author:

TNL ESPORTS BRAND TRACKER 023: Universal Pictures and Faceit

TNL eSports Brand Tracker 023: Universal Pictures (Photo: Faceit)

TNL Take: While looking into the recent Comcast eSports investment, I came across this dual sponsored Hearthstone tournament on Faceit with Warcraft, a Universal Pictures movie.

As I've said previously, Hearthstone is very similar to Poker, it may not seem exciting, but for those that follow the game, it draws solid viewership and more importantly:

It's Brand safe.

This is also the 2nd Entertainment investment after Sony Pictures and E LEAGUE.