TNL ESPORTS BRAND TRACKER 107: WENDY'S
TNL Brand Tracker 107: Wendy's and EA Madden NFL (Photo: Twitter Blocky)
TNL Take: Welcome Wendy's to the esports pool.
This past week saw the company enter esports with a partnership with EA and their Madden Club Championship Series.
Previous brands have included Gillette, Pepsi, Buffalo Wild Wings, and Snickers to name a few.
TNL Esports Brand Tracker 107: Wendy's and EA Madden NFL (Photo: Twitter xxxBalkino6xxx)
While Wendy's sponsorship integration of the Miami Dolphins leg of the Club Championship wasn't anything out of the ordinary; it's great to see another brand enter the esports ecosystem.