eSports Week In Review | Brand Investment On Pace To Double, US Investment Hits ~$100M, Tencent's Kids Gaming Limits

ESPORTS WEEK IN REVIEW | BRAND INVESTMENT ON PACE TO DOUBLE, US INVESTMENT HITS ~$100M, TENCENT'S KIDS GAMING LIMITS

eSports Week In Review. That's A Xbox Controller (Photo: Xbox)

eSports Week In Review. That's A Xbox Controller (Photo: Xbox)

TNL Take: What a week for eSports. The biggest news being finally some release of information on Activision-Blizzard's upcoming Overwatch League which The Next Level will cover next week and look at two areas that I don't believe have been fully analyzed yet.

This week, 2017 US eSports investment is almost $100M, 60+ brands sponsored eSports in the first of 2017 - which is on pace to double 2016 and China's Tencent's limitations on kids mobile gaming.

 

 

MONDAY 07/10

2017 US ESPORTS INVESTMENT HITS ~$100M
 

TNL eSports Startups 010: Super League Gaming Gets $15M From Media, Sports And Entertainment

TNL eSports Startups 010: Super League Gaming (Graphic: The Next Level)

TNL eSports Startups 010: Super League Gaming (Graphic: The Next Level)

AEG Invests In eSports Team Immortals (Graphic: The Next Level)

AEG Invests In eSports Team Immortals (Graphic: The Next Level)

Matcherino Raises $1.5M (Photo: Matcherino)

Matcherino Raises $1.5M (Photo: Matcherino)

TNL Infographic 050: 2017 eSports Brand Investment (Graphic: Jordan Fragen)

TNL Infographic 050: 2017 eSports Brand Investment (Graphic: Jordan Fragen)

Note: CenturyLink and SFR will be moved to Telco

 

THURSDAY 07/13

China's Tencent Imposes Limits On Kid's Mobile Gaming

Talking Tencent On China Global Television Network (Photo: CGTN)

Talking Tencent On China Global Television Network (Photo: CGTN)

 

Have a great weekend!

Everyone Is Off, eSports Is Not

EVERYONE IS OFF, ESPORTS IS NOT

NYC Fourth of July Fireworks (Photo: Getty Images)

NYC Fourth of July Fireworks (Photo: Getty Images)

The start of this holiday weekend, I sent 25+ emails to startups/companies valued/market cap with $100M+.

96% of the responses I received went something like this:

"Thanks for reaching out. I'll be on vacation till 7/10. For any urgent needs please reach out to [INSERT NAME]. Have a great holiday!"

I have 0 issue with taking time off and #FamilyTime and is absolutely critical, but I shouldn't have been surprised as most companies gave Mon/Wed off as well.

With everyone off this week, The Next Level will continue next Monday 7/10however there will be updates on www.tnl.media and as always on twitter @mannyanekal

Few areas that The Next Level will cover:

 

  • 2017 Q2 Brand Deals - Did we hit 50?
  • 75M US eSports Investments in 2017
  • Pro Sports and eSports: Whats the real ROI?
  • And a peek into an upcoming research report


Have a great holiday week and see you next week!


PS For those wondering who that 4%/1 company was that responded over the weekend - let's say 1/ I've covered them many times and 2/ That's why they will continue to dominate.